When a recruiter for a social movement organization assumes everyone has the same reason for joining, he fails to understand that:
A) social movements must emerge naturally and cannot be organized by people.
B) individuals often have different understandings of themselves and their own participation in collectives.
C) people do not need a reason to join a social movement. They will join if they feel like it.
D) people cannot be convinced to support a cause that they did not support in the first place.
E) people are always motivated by moral arguments when they join social movements.

Question

Quizplus · Accepted Answer

Individuals have different motivations and reasons for joining a social movement. Assuming that everyone has the same reason for joining ignores the diversity of perspectives and experiences that individuals bring to the movement. It is important for recruiters to listen to and understand the various reasons that individuals may have for joining, in order to effectively engage with and mobilize diverse groups of people.

When a Recruiter for a Social Movement Organization Assumes Everyone