Ethnographic research is virtually identical in focus to survey research conducted over the Internet.

Question

Quizplus · Accepted Answer

Ethnographic research involves in-depth observation and interaction with a group of people in their natural setting, while survey research over the Internet involves the collection of data through structured questionnaires. While there may be some overlap in the types of data collected, the fundamental approach and purpose of these two research methods are different.

Ethnographic Research Is Virtually Identical in Focus to Survey Research