Which term is generally used for a face-to-face meeting with a company spokesperson and a reporter, which is usually held in the reporter's office?
A) Media reception
B) Press familiarization trip
C) Press conferences
D) Editorial briefing

Question

Quizplus · Accepted Answer

A face-to-face meeting with a company spokesperson and a reporter, usually held in the reporter's office, is commonly known as an editorial briefing. Media reception is an event where members of the media are invited to meet and network with representatives of a company or organization. Press familiarization trip is a type of event organized by a company or organization to give journalists an opportunity to visit a destination or experience a product or service. Press conferences are events where a company or organization makes an announcement or statement to the media and takes questions.

Which Term Is Generally Used for a Face-To-Face Meeting with a Company