If you want to analyze the external environment of a country and focus on the following four aspects, political, economic, social, and technological, you would probably use ____________.

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The PEST model (also known as PESTLE or STEEPLE) is a commonly used framework for analyzing the external environment of a country or organization. It stands for Political, Economic, Social, and Technological factors, which are systematically analyzed to identify opportunities and threats for the organization. Benchmarking refers to comparing the performance of an organization to that of its competitors, while environmental scanning is a broader process of monitoring and analyzing the external environment for trends and changes that could impact the organization. Competitive intelligence refers to gathering and analyzing information about competitors to gain a strategic advantage. While these tools can be useful for understanding the external environment, the PEST model specifically addresses the four key aspects of the environment that are likely to have the greatest impact on an organization.

If You Want to Analyze the External Environment of a Country