Barney asked whether organizational culture could be a source of:
A) innovation
B) customer retention
C) employee motivation
D) sustained competitive advantage

Name: Barney asked whether organizational culture could be a source of: A) innovation B) customer retention C) employee motivation D) sustained competitive advantage
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Organizational culture can be a source of sustained competitive advantage if it is valuable, rare, and difficult to imitate, aligning with Barney's resource-based view of the firm.

Barney Asked Whether Organizational Culture Could Be a Source Of