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In FTC V Colgate-Palmolive Co

Question 43

Multiple Choice

In FTC v. Colgate-Palmolive Co., the Rapid Shave case, the U.S. Supreme Court ruled that the Plexiglas mock-up was:


A) not deceptive
B) not material
C) materially deceptive because it was a fake demonstration that was used as proof of an advertising claim
D) a permissible alteration to compensate for the technical distortions of television
E) none of the above

Correct Answer:

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