__________ is when two different versions of an advertisement are prepared. Half of the recipients see one version of the ad, and the other half see the other version.
A) Market tests
B) A/B tests
C) Cohort studies
D) Panel studies
Correct Answer:
Verified
Q1: Which of the following is NOT a
Q2: _ is when two different versions of
Q3: _ are quasi-experimental studies that are especially
Q5: Gathering not enough data is one of
Q6: Split runs are also referred to as
Q7: Split runs are two different versions of
Q8: Mortality is when panel members dropout of
Q9: Panel studies are essentially the same as
Q10: Market tests represent small-scale trials in the
Q11: How are panel studies different from cohort
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents