When respondents are asked to describe themselves as a product, they are making use of __________.

Name: When respondents are asked to describe themselves as a product, they are making use of __________.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Personal analogies involve individuals relating themselves or their experiences to something else, in this case, a product. This technique is used to gain deeper insights or different perspectives by seeing oneself in the context of another entity or concept.

When Respondents Are Asked to Describe Themselves as a Product