Diffusion is the behavior involved when consumers decide whether or not to commit regularly to the use of a product or service.
Correct Answer:
Verified
Q1: Flankers are a firm's mainstream products.
Q2: In order to attain relative advantage, a
Q4: Bacardi makes a new malted beverage which
Q5: Of Robertson's three types of innovations, continuous
Q6: An important factor in the adoption and
Q7: Interpersonal communication can be by both written
Q8: It makes sense in light of word-of-mouth
Q9: Teaser advertising involves employing tactics that make
Q10: Original animated minivideo episodes for the Internet
Q11: Shawna notices that all of her friends
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents