An objective of persuasive advertising is to increase the demand for a firm's product and make it more elastic.

Name: An objective of persuasive advertising is to increase the demand for a firm's product and make it more elastic.
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Question

Quizplus · Accepted Answer

Persuasive advertising aims to increase the demand for a firm's product but typically makes the demand more inelastic by differentiating the product and building brand loyalty, which reduces consumers' sensitivity to price changes.

An Objective of Persuasive Advertising Is to Increase the Demand