Advertising that tries to grab attention and generate buzz by using outlandish creative ideas or provocative visuals is referred to as vampire creativity.

Question

Quizplus · Accepted Answer

Vampire creativity refers to advertising that is so entertaining or engaging that it overshadows or distracts from the product or brand it is supposed to promote, not necessarily through outlandish ideas or provocative visuals.

Advertising That Tries to Grab Attention and Generate Buzz by Using