The marketing process begins with the production of a product.
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Q33: The practice of inviting prospective customers to
Q34: It is considered inappropriate to use a
Q35: Advertising is the process of creating a
Q36: Institutional markets are wholesales, retailers, and distributors
Q37: Businesses spend most of their advertising dollars
Q39: Gathering information from already existing and published
Q40: Primary research identifies the brand's strengths and
Q41: The product is both the object of
Q42: The marketing manager is the person in
Q43: Resellers may actually take ownership of the
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