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Which of the Following Statements Is True

Question 13

Multiple Choice

Which of the following statements is true?


A) Product category refers to whether the product is a good, a service, or an idea.
B) The term product refers only to tangible goods, such as automobiles, clothing, or soft drinks.
C) A product can be services and ideas, as well as goods.
D) Advertising is the process a business uses to satisfy consumer needs and wants by providing goods and services to a target market.
E) A tagline is the distinctive identity of a particular product that distinguishes it from its competitors.

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