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Builds Awareness of Products and Brands, Creates a Brand Image

Question 21

Multiple Choice

Builds awareness of products and brands, creates a brand image, provides product and brand information, persuades people, provides incentives to take action, provides brand reminders, and reinforces past purchases and brand experiences are all ________ of advertising.


A) criticisms
B) strengths
C) definitions
D) roles
E) functions

Correct Answer:

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