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In Focus Group Research, the Goal Is for Each Group

Question 21

Multiple Choice

In focus group research, the goal is for each group to reach the point of saturation. What is saturation?


A) the point at which the data collected answers the research question
B) the point at which each participant has said all they have to say
C) the point at which no new information is being elicited
D) the point at which each subtopic or question has been addressed

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