Which of the following statements regarding total quality management (TQM) is incorrect?
A) Most prevention costs occur in the research and development stage of the value chain.
B) TQM advocates investing at the front end of the value chain in research and development and design to produce a superior product.
C) Continuous improvement is the goal of TQM.
D) Most appraisal and internal failure costs occur in the research and development stage of the value chain.
Correct Answer:
Verified
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