In this marketing, the privilege (not the right) of delivering anticipated, personal and relevant messages is only to those people who actually want them.

Question

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Permission marketing is a concept where marketers obtain permission before sending advertisements or marketing materials to potential customers. This approach ensures that the messages are anticipated, personal, and relevant, as they are only sent to individuals who have expressed an interest in receiving them.

In This Marketing, the Privilege (Not the Right) of Delivering