Collectivism is a cultural attribute that favors an attitude towards extended families, businesses and church. There is a focus on reward systems geared toward a whole group with a teamwork approach. People are expected to serve the group to which they belong and do not like to be singled out. What name is given to the opposite culture?

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Cultures that demonstrate individualism are more independent and self-reliant. Experiences in work and everyday life are preferably completed individually with personal recognition for accomplishments. This culture focuses on caring for themselves and their families only.

Collectivism Is a Cultural Attribute That Favors an Attitude Towards