The idea behind micro-targeting is to
A) send different campaign messages to different demographic groups of voters.
B) send hundreds of very short messages to the largest possible number of voters.
C) spend as little money as possible on advertising and, instead, to maximize "free media" coverage.
D) raise money through thousands of small donations rather than a small number of large donations.
Correct Answer:
Verified
Q19: Who is an incumbent?
A)the current officeholder,running for
Q61: In _, the Supreme Court ruled that
Q62: Local election campaigns tend to be _,
Q62: In order to win the presidency,a candidate
Q63: The majority of political action committees represent
A)working-class
Q66: Which of the following statements about campaign
Q67: By using donor lists or magazine subscription
Q68: Approximately _ is needed for a candidate
Q69: Research shows that
A)negative ads tend to focus
Q70: Which of the following statements about campaign
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