According to Inmon, B2C clickstream data can reveal information each of the following EXCEPT:
A) What goods the customer wanted to but could not find.
B) What goods the customer examined but did not purchase.
C) Which ads and promotions were effective and which were not.
D) Whether there are too many products for the customer to wade through.
Correct Answer:
Verified
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Q3: Social class, lifestyle, personality, and activities are
Q5: Web analytics and mining tools and services:
A)Simply
Q6: Internal records are an important source of
Q7: Dunn and Bradstreet is the world's largest
Q8: There are various types of research designed
Q9: Which of the following is not a
Q10: Which of the following is not a
Q11: What type of research would be appropriate
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