What is the main objective of informative advertising?
A) to create selective demand
B) to stimulate primary demand
C) to keep the brand in consumers\ minds during the mature stage of the product life cycle
D) none of the above
Correct Answer:
Verified
Q2: Expand ISA :
A) international society of advertisers
B)
Q3: The most common form of outdoor advertising
Q4: Three common advertising appeals include
A) objectivity, timeliness
Q5: An advertising message usually focuses on
A) the
Q6: Which of the following is usually NOT
Q8: Which one of the following is a
Q9: Which one of the following is not
Q10: _ is direct communications with carefully targeted
Q11: An account in advertising parlance
A) the budget
Q12: U. S. P. (Unique Selling Proposition) means
A)
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