For an omni-channel retailer, the critical issue is not where inventory is positioned within the network but whether it is available to fill an order, regardless of its origin.

Question

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The statement correctly identifies that for an omni-channel retailer, the priority is to have inventory available to fulfill customer orders, regardless of its location within the network. This means that a customer should be able to purchase an item online and pick it up in-store or order in-store and have it shipped to their home. This approach allows for a seamless shopping experience for the customer and requires retailers to have real-time visibility into inventory levels across their entire network.

For an Omni-Channel Retailer, the Critical Issue Is Not Where