An advertising manager wishes to study the impact of annual salary amounts and proximity to the major urban shopping centers on the shopping habits of consumers. What is the dependent variable in this study?

Question

Quizplus · Accepted Answer

The dependent variable in this study is the shopping habits of consumers.
Key Takeaway: In the design of experiments, the dependent variable is the variable which is affected by the manipulation of the independent variables. In this example, the independent variables are the salary amounts and proximity to shopping centers.

An Advertising Manager Wishes to Study the Impact of Annual