The Occupy Wall Street movement was able to gain support by focusing on inequality with the motto "We are the 99 percent" and combining physical and virtual elements of their protest. What is this an example of?

Question

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The Occupy Wall Street movement's ability to gain support by focusing on inequality with the motto "We are the 99 percent" is an example of the framing process, which involves crafting a message that resonates with potential supporters. Additionally, their combination of physical and virtual elements of their protest can be seen as a tactical application of framing.

The Occupy Wall Street Movement Was Able to Gain Support