Marketing phenomena such as sales,market share,costs,ages,and number of customers possess the properties of a(n)
A) nominal scale
B) ordinal scale
C) interval scale
D) ratio scale
Correct Answer:
Verified
Q29: One of the most common methods of
Q30: Which of the following arranges the measurement
Q31: In the measurement process,the _ consists of
Q32: A limitation of rank-order scales is the
Q33: If respondents are asked to rank five
Q35: The primary limitation of the semantic differential
Q36: The main tools for handling nominal data
Q37: Which type of scale is being used
Q38: The construct of attitude,because it exists in
Q39: The numbers used to identify basketball players
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents