Market penetration strategies allow the firm to introduce new products to new customers, often including international markets.

Name: Market penetration strategies allow the firm to introduce new products to new customers, often including international markets.
Brand: Quizplus
Rating: 4.8 (48 reviews)

Question

Quizplus · Accepted Answer

Market penetration strategies focus on increasing sales of existing products to an existing market, not introducing new products to new customers or entering international markets.

Market Penetration Strategies Allow the Firm to Introduce New Products