Mammoth Foods, a major agricultural corporation, recently purchased MJS Organic Foods Co. MJS was established six years ago and has become a major supplier to restaurants in the northeastern United States. The organic herbs, vegetables, and fruit market is expected to have a double-digit growth rate over the next decade. Under the Boston Consulting Group (BCG) Growth-Share Matrix, MJS would most likely be classified as a ________.

Question

Quizplus · Accepted Answer

MJS is a major supplier in a growing market and has the potential for high growth and profitability, making it a strong candidate for the "star" classification in the BCG Growth-Share Matrix. As Mammoth Foods has recently acquired it, it is also likely that they see it as a valuable investment with potential for growth.

Mammoth Foods, a Major Agricultural Corporation, Recently Purchased MJS Organic