The threat of new entrants into the marketplace is high when duplicating a company's product or service is difficult.

Name: The threat of new entrants into the marketplace is high when duplicating a company's product or service is difficult.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

The threat of new entrants into the marketplace is low when duplicating a company's product or service is difficult, as high barriers to entry protect existing companies from new competitors.

The Threat of New Entrants into the Marketplace Is High