The _____ transfers the old retail model to the e-commerce world by using the medium of the Internet.
A) merchant model
B) brokerage model
C) advertising model
D) infomediary model

Question

Quizplus · Accepted Answer

The merchant model involves transferring the traditional retail store to an online platform in the form of an e-commerce website. The retailer sells products or services directly to the customer through the website, essentially replicating the brick-and-mortar retail model in the online space. The brokerage model involves bringing buyers and sellers together on a platform and taking a commission or fee for facilitating the transaction. The advertising model involves generating revenue through display ads or sponsored content on a website. The infomediary model involves acting as an intermediary between consumers and businesses, collecting data about consumer behavior and preferences and selling that information to businesses for targeted advertising or product development.

The _____ Transfers the Old Retail Model to the E-Commerce