A(n) ________ is defined by the American Marketing Association as "a name, term, design, symbol, or any other feature that identifies one seller's goods or services as distinct from those of other sellers."

Question

Quizplus · Accepted Answer

The definition provided clearly points towards the concept of a brand, which includes elements such as a name, design, symbol, or any feature that sets a seller's product or service apart from others in the market. Therefore, the correct choice is D - brand.

A(n) ________ Is Defined by the American Marketing Association as "A