Descriptive trademarks are not favored at law, but can receive protection.

Name: Descriptive trademarks are not favored at law, but can receive protection.
Brand: Quizplus
Rating: 4.9 (32 reviews)

Question

Quizplus · Accepted Answer

Descriptive trademarks describe the products or services offered, and are not considered inherently distinctive. However, they can receive protection if they acquire secondary meaning or distinctiveness through continued use and association with the brand by consumers.

Descriptive Trademarks Are Not Favored at Law, but Can Receive