Once the shoe company Nike obtained a trademark for a line of shoes called Shox, no other company was allowed to use that name for any product.

Question

Quizplus · Accepted Answer

Trademark protection is typically limited to specific categories of goods and services, so another company could potentially use the name "Shox" for products in a completely different category, as long as there is no likelihood of confusion among consumers.

Once the Shoe Company Nike Obtained a Trademark for a Line