Dilution as a trademark violation applies primarily to famous marks.

Name: Dilution as a trademark violation applies primarily to famous marks.
Brand: Quizplus
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Quizplus · Accepted Answer

Dilution as a trademark violation is usually applied to famous marks, which are widely recognized by consumers and have a strong reputation in the marketplace. Non-famous marks may still be protected against trademark dilution in certain circumstances, but this is less common.

Dilution as a Trademark Violation Applies Primarily to Famous Marks