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Suppose Coca-Cola Required Anyone Who Wanted to Distribute Coke Products

Question 415

Multiple Choice

Suppose Coca-Cola required anyone who wanted to distribute Coke products must to also purchase a new candy product that Coca-Cola manufactures. This practice would be:


A) illegal per se as an exclusive dealing arrangement under the Clayton Act
B) illegal per se as a tying arrangement under the Clayton Act
C) legal as a method of product innovation allowed by the Clayton Act
D) legal only because the candy requirement protected the company's sugar suppliers
E) none of the other choices

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