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Coca-Cola Intends to Invest Further in Promotion to Help Maintain

Question 21

Multiple Choice
Coca-Cola intends to invest further in promotion to help maintain brand loyalty from its existing customers. Which of the following capabilities of promotion is Coca-Cola demonstrating?

Coca-Cola intends to invest further in promotion to help maintain brand loyalty from its existing customers. Which of the following capabilities of promotion is Coca-Cola demonstrating?


A) to inform
B) to persuade
C) to remind
D) to sell
E) to take action

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