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Madeline Is a Marketing Specialist at Seiferst Enterprises

Question 68

Multiple Choice

Madeline is a marketing specialist at Seiferst Enterprises. She recently conducted a series of focus groups aimed at gauging the effectiveness of Seiferst's most recent advertising campaign. Her most likely next step will be to ________ with the hope of positively influencing Seiferst's ________ strategy.


A) collect facts; promotion
B) define the problem; pricing
C) take action; promotion
D) analyze the data; promotion
E) edit the data; pricing

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