Rafi is an independent marketing specialist. He specializes in helping companies create short-term marketing incentives to stimulate dealer interest and consumer buying. Rafi can be best described as a ________ specialist.

Question

Quizplus · Accepted Answer

Rafi focuses on creating short-term marketing incentives, which is a key characteristic of sales promotion. Sales promotion involves strategies to encourage immediate sales and stimulate interest among dealers and consumers.

Rafi Is an Independent Marketing Specialist