To establish an online presence and increase sales, Flashy Fashion has decided to set up a website to sell its products. In addition, it plans to use Google AdWords to place ads in user's search results. Flashy Fashion's website represents ________ media, while the online marketing channel, Google AdWords, represents ________ media.
A) primary; secondary
B) owned; earned
C) earned; paid
D) primary; paid
E) owned; paid
Correct Answer:
Verified
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