Which of the following is an example of owned digital media?
A) a pop-up advertisement for an apparel store sale
B) the corporate website of Subway sandwiches
C) a flyer featuring Dunkin' Donuts' deal of the day
D) a buyer's Instagram story about the latest iPhone model

Question

Quizplus · Accepted Answer

Owned digital media refers to any web property that a company can control and is unique to its brand. The corporate website of Subway sandwiches is an example of owned digital media because it is a digital platform that Subway controls and uses to communicate with its audience.

Which of the Following Is an Example of Owned Digital