Emotional appeal works best when people want to be persuaded.
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Q24: Problems should only be outlined generally in
Q25: In many countries, even simple requests need
Q26: If you are making a direct request
Q27: The best way to deal with an
Q28: If someone's objection to an idea is
Q30: Emotional appeal may not work with audiences
Q31: Stories may be more persuasive that straightforward
Q32: Recent research suggests avoiding stories in lieu
Q33: If you can motivate people to a
Q34: Readers are highly sensitive to manipulation, so
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