Social networking sites can reduce organizations' costs by _____.
A)giving customers more access to all sorts of data
B)limiting buyers' choices by offering services that make it difficult for customers to switch
C)providing an inexpensive medium for targeting a large customer base
D)customizing the organization's Web site and offering many options to customers

Question

Quizplus · Accepted Answer

Social networking sites provide an inexpensive medium for targeting a large customer base, which can help organizations reduce their marketing costs.

Social Networking Sites Can Reduce Organizations' Costs by _____