Ainsley Vannaman needs to make a decision on whether to expand her business to a second location. She assembles a panel of experts including ten members from her chamber of commerce, her accountant, and three professors of strategic management at a local university. The group refined their opinions through a series of questionnaires, step by step, until they reached a consensus that Vannaman should expand to the second location. This decision is an example of __________.
A) scenarios
B) groupthink
C) extrapolation
D) the Delphi technique

Question

Quizplus · Accepted Answer

The process described is the Delphi technique, which involves a group of experts who anonymously reply to questionnaires and subsequently receive feedback in the form of a summary of the responses, with the aim of refining their answers to reach a consensus.

Ainsley Vannaman Needs to Make a Decision on Whether to Expand