Criteria for evaluating the quality of a firm's integrated strategy include all of the following except:
A) Will the differentiators be sustainable?
B) Is the strategy implementable?
C) Are the elements unique?
D) Are there enough resources to pursue this strategy?

Question

Quizplus · Accepted Answer

The criteria for evaluating the quality of a firm's integrated strategy focus on sustainability, implementability, and resource availability. The uniqueness of elements (choice C) is not a direct criterion for evaluating the quality of an integrated strategy, as a strategy can be effective even if it shares elements with other strategies, as long as it is sustainable, implementable, and supported by adequate resources.

Criteria for Evaluating the Quality of a Firm's Integrated Strategy