Any action,other than lowering its price,that a firm undertakes to increase the demand for its output is called
A)limit pricing
B)price enhancement
C)illicit competition
D)nonprice competition
E)price intensive competition

Question

Quizplus · Accepted Answer

Nonprice competition refers to any action taken by a firm to increase demand for its products or services without changing the price. This can include advertising, enhancing product quality, improving customer service, offering warranties or guarantees, or creating loyalty programs.

Any Action,other Than Lowering Its Price,that a Firm Undertakes to Increase