It is likely that hospitals' marketing of maternity care will be more focused on quality, while marketing of heart transplants will be more focused on price.

Question

Quizplus · Accepted Answer

Demand for maternity care will be more price sensitive than demand for heart transplants. Competition for heart transplant services, which have a much higher mortality rate than maternity services, will be more focused on quality.

It Is Likely That Hospitals' Marketing of Maternity Care Will