Scenic Cinemas surveyed its audience and found that while most movie goers prefer weekends,seniors visit on weekdays.How should the theatre respond?
A)Increase prices for the weekday shows,decrease the prices for the weekend shows
B)Decrease both the weekday and weekend ticket prices
C)Decrease prices for the weekday shows,increase prices on the weekends
D)Increase both the weekday and weekend prices

Question

Scenic Cinemas surveyed its audience and found that while most movie goers prefer weekends,seniors visit on weekdays.How should the theatre respond?​
A)​Increase prices for the weekday shows,decrease the prices for the weekend shows
B)Decrease both the weekday and weekend ticket prices
C)Decrease prices for the weekday shows,increase prices on the weekends
D)​Increase both the weekday and weekend prices

Quizplus · Accepted Answer

The theatre should decrease prices for weekday shows and increase prices on weekends. This would encourage seniors to continue visiting on weekdays while enticing more weekend visitors, who according to the survey, are the majority of movie-goers. It also ensures that the theatre will not lose revenue by decreasing prices for both weekday and weekend tickets.

Scenic Cinemas Surveyed Its Audience and Found That While Most