Front office guest service agents (GSA) should be trained to attempt to up-sell guests at the time of registration by offering a more expensive accommodation and only quoting the supplemental price difference. In other words, rather than saying; "You can stay in our luxury suite for only $345 per night."The well-trained GSA might say; You can stay in one of our luxury suites for only $65 more than the standard rate you are already paying."

Question

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This approach focuses on the incremental cost, making the upgrade seem more affordable and appealing, and is a common sales technique to encourage guests to consider a more expensive option by highlighting the value of the upgrade for a relatively small additional cost.

Front Office Guest Service Agents (GSA) Should Be Trained to Attempt