Which of the following is most likely a disadvantage to firms who use exporting as an entry strategy?

Name: Which of the following is most likely a disadvantage to firms who use exporting as an entry strategy?
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Question

Quizplus · Accepted Answer

Exporting firms often lack direct contact with their foreign customers, which can result in a lack of detailed knowledge about their preferences, needs, and market conditions. This can make it challenging to tailor products and marketing strategies effectively for foreign markets.

Which of the Following Is Most Likely a Disadvantage to Firms