Julia's Cookies Has Identified the Following B2B Marketing Control Activity

Julia's Cookies has identified the following B2B marketing control activity risk: "Inconsistent marketing materials that provide unclear messaging, which may result in loss of customers and leads." Choose from the list of control activities below one of the appropriate control activities for this risk statement.

A) Standardized scripts and templates for marketing materials
B) Master marketing schedule is maintained and communicated to employees.
C) Independent checks on pricing and sales team member's work
D) Defined roles and responsibilities for pricing functions