Merzel and D'Affliti (2003) contended that HIV/AIDS prevention programmes were more effective than those targeted at CHD. Why might this be the case?
A) HIV programmes use the media more effectively.
B) Sexual behaviours are easier to change than CHD-related behaviours.
C) The potentially negative effects of sexual behaviours are more catastrophic and one-off than CHD-related behaviours.
D) None of the above.

Question

Quizplus · Accepted Answer

The potentially negative effects of sexual behaviours, such as contracting HIV/AIDS, can be more immediate and severe, prompting individuals to change their behaviors more readily compared to the gradual and long-term effects of CHD-related behaviors.

Merzel and D'Affliti (2003) Contended That HIV/AIDS Prevention Programmes Were